![]() Your speed score can help you to understand your store's speed and its perceived speed for your customers.Ī higher score represents an online store that’s fast for the wide variety of customers accessing it. Learn about the Shopify test environment. Because the test conditions are different when run from Google PageSpeed Insights, your score might be different from the score listed in the See how your score is calculated table. When you click View insights, the Lighthouse report runs through Google PageSpeed Insights, rather than the Shopify test environment. To learn about what these metrics mean, refer to the Google Lighthouse performance scoring documentation. Running a Lighthouse report lets you view more detailed metrics for the page. To run a Lighthouse report on the specific collection page, product page, or home page used to calculate your score, click See how your score is calculated and then click View insights. Your online store speed score is calculated using only the available pages and their weights. If you don't have a collection page, product page, or home page, or a page type has no views, then the page's score is listed as No data available. This is because 60% of sales made on Shopify stores are from mobile devices. Lighthouse reports are run on the mobile versions of these pages. To view the score for each page type, click See how your score is calculated. If your store is new or you recently removed the password page, then your score might be less accurate. This is because performance scores can vary slightly between tests, and an average over multiple days better represents your store's day-to-day performance. The online store speed score is an average of multiple days of Lighthouse performance scores. Weights are based on multiple factors, including the relative traffic to each of these page types across all Shopify stores. Your score is based on a weighted average of the Lighthouse performance scores for your store's home page, your product page with the most traffic over the last 7 days, and your collection page with the most traffic over the last 7 days. If your store is new or password-protected, then you might not have a score. Due to the way the score is calculated, your score might not change immediately after you make changes to your online store. Your speed score measures how fast your online store performs in the Shopify test environment, based on Google Lighthouse performance metrics. The report contains information such as which pages were analyzed, and how your score compares to the scores of similar Shopify stores. From the Shopify app, tap Store, and then tap Analytics. ![]() Some of these improvements might be reflected in your speed score. ![]() Shopify is constantly making improvements to its code and infrastructure. Learn more about why your online store speed is important. ![]() For example, if a few similar stores optimize their images and remove unused apps, then the number of stores that are faster than yours might increase, lowering your comparative ranking. Improvements to similar stores could lower your ranking in comparison, even if you didn't make any changes to your store. Making improvements to your online store can raise your score and ranking. The number and size of images and videos.Several factors impact your online store speed, including the following: You can learn how your store performs against industry standards and other Shopify stores like yours by viewing your Online store speed report. Optimizing your online store speed can improve the shopping experience for your customers, make your store more discoverable, and increase conversion. ![]()
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